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HP Demystify AI Challenge

We’re on a mission.

Join us for the HP Demystify AI Challenge to learn how Intel® Core™ Ultra processors include built-in AI acceleration to boost productivity and flexibility while HP PCs offer safety and security as you leverage the power of AI. Then, head to the ProShop to claim your electronic reward while supplies last.  Mission complete.

Mission start & end dates:

6/12/24 - 8/1/24


  • Envy x360 16-acXxxx Series 2-in-1 PC
  • Envy 17.3 inch Laptop PC
  • Spectre x360 14” 2-in-1 Laptop PC
  • Spectre x360 16” 2-in-1 Laptop PC
  • OMEN Transcend 14 inch Gaming Laptop PC

Insight survey:

  • Complete the HP Demystify AI Challenge Insight survey during the campaign to qualify.

Campaign rewards while supplies last (pick one):

  • $10 Starbucks
  • $10 Domino's
  • $10 Papa John's
  • $10 Chipotle
  • $10 Subway
  • $15 Fandango
  • $50 Computing Rebate


Intel-HP MVP Grand Prize
All-expense paid trip to Walt Disney World® in Orlando, FL

Participants who complete BOTH the Intel-HP AI Challenge on the Intel® Retail Edge Program (IREP) AND the HP Demystify AI Challenge on SellPro before August 1, 2024, will increase their knowledge of Intel® Core™ Ultra processors and learn how HP PCs offer safety and security as you leverage the power of AI. And, that’s not all! 

Participants who complete these training requirements may become eligible to win the Intel-HP MVP Grand Prize – an all-expense paid trip to Walt Disney World® in Orlando, FL for the winner and one travel partner. In order to confirm your training fulfillment on both platforms, you must opt in for data to be shared between IREP and SellPro AND enter the 8-character, identity disc code you obtained from IREP in this SellPro survey task. This identity disc code will be displayed on IREP as pictured below. To obtain your identity disc code, please follow these steps:

  1. Go to
  2. Sign in to your Intel® Retail Edge Program (IREP) account
    1. If you don’t have an IREP account, select “Register Now” from the landing page & follow the registration instructions
  3. Once signed into your IREP account, click on the menu button, represented by three bars located in the upper right corner of the webpage or the lower right corner of the mobile app
  4. Navigate to the Promotions section of the site, where you will find “Intel-HP AI Challenge”
  5. Click or tap on the “Intel-HP AI Challenge” sub-nav to navigate to the promotion’s landing page
  6. Complete the 5 required IREP courses accessible on the landing page:
    1. Intel’s Collaboration with ISV Applications
    2. Decoding AI: Simple Explanations for Customers
    3. Selling AI PCs: Overcoming Objections
    4. Show and Tell: AI PC Selling in Action
    5. Intel® Core™ Ultra™ Processors Four-Tile Architecture
  7. Your Identity Disc Code (example below) will also be displayed on the promotion’s landing page.

Ready to Accept Your Mission? 


If you’re not already a registered SellPro User, SCAN THE QR CODE OR CLICK THIS LINK TO JOIN. 
If you’re already a registered SellPro User, access the “Campaigns” tile in app to join.

scan qr code